Promperú Boosts Peru's Tourism Appeal in Japan and South Korea

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Promperú will participate in tourism fairs in Asia, where an official representative will promote inbound tourism to Peru. Mincetur defined this initiative under Ministerial Resolution No. 259-2024-MINCETUR, published on September 15 in El Peruano.

Promperú Boosts Peru's Tourism Appeal in Japan

The first event is the “Tourism Expo Japan 2024,” which will take place in Tokyo from September 26 to 29. This annual event showcases information about destinations around the world and represents the most important tourism event in Japan.

From September 30 to October 2, Promperú will organize the “Door to Door South Korea” event in Seoul to offer information about Destination Peru to key tour operators and travel agents in the South Korean market.

This event will diversify Peru's offerings by promoting destinations like Loreto, Cusco, Ica, Lima, and Puno, and by sharing updated information about their products, services, and current tourism operations.

Promperú is a public agency under Mincetur with the mission to plan and execute strategies to promote exports and tourism in Peru. Therefore, the agency's participation in these fairs aims to position the country as a destination with unique and high-level experiences, highlighting the available infrastructure and the quality of its services.

Source: Cámara Nacional de Turismo de Perú